Print & Digital Ads

ROLE
Design, Illustration, montage, art direction, production

EMPLOYER
Several

CLIENT
American Express, EY, Dassault Sistèmes, DEC

CATEGORY
Graphic & Digital Design

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THE WORK
AMEX is an American multinational financial service corporation. I was involved in several campaigns produced in print and digital formats, including the American Express Merchant Website and Guidelines. The assets and the guidelines were produced in 6 languages including non latin characters

MY ROLE
The featured AMEX projects are some examples where I did the artwork and/or production. I’ve designed the website for their merchant services, assets and guidelines for it

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Merchant Website

Designed with four break points, digital guidelines and slices were provided for build

DIGITAL GUIDELINES

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THE WORK
Ernst & Young is one of the “Big Four” audit firms and the 3rd largest professional services firm in the world. The #betterquestions campaign required OOH’s with several print formats. A video mockup was produced to show the client our web redesign proposal.

MY ROLE
I designed and did the artwork for the OOH’s following Ey’s guidelines, and provided static frames for video production. I designed the video mockup of our proposal.

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THE WORK
Dassault systèmes, is an european multinational software company that develops 3D design and mock-ups. The #IFWE campaign had digital and print ads, a guide manual was designed so that the campaign could reproduced around the world.

MY ROLE
I’ve used the existing guidelines, extended and evolved them further. They were tested so that other countries could use them in other languages including asian. Did photo-montages / illustration / design for the english versions when needed,

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DIGITAL GUIDELINES

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THE WORK
DEC was working urgently in response to Ebola crisis, focused on stopping the spread and providing support by asking donations publicly. I also worked on the earthquake appeal in Nepal.

MY ROLE
To illustrate three stages of a virus spreading through typography for an outdoor. Every week the outdoor would be swapped for the next stage and ask donations to stop the spread. I've done some ATM machine videos for the appeal in Nepal too.

The end.